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Introducing Classic Copy – Heidi Smith


Heidi Smith

This Pens for Hire:
Smith Launches Writing Service for Businesses

Running a business is a full-time job, one that often leaves no time or energy for one critical activity: communicating regularly with the people who support you. Thats a niche local writer Heidi Smith intends to fill with her new venture Classy Copy. Basically, I write for people who dont have time to write for themselves, she explains. A lot of businesses, especially smaller ones, dont have big marketing teams or designated communication managers so communication tends to fall through the cracks, but its a hugely important factor in creating success.

Classy Copy offers two main services: weekly, bi-weekly or monthly blog posts, and website content pages. Im keeping it simple, says Smith. My real passion is for finding the most relevant and engaging aspects of an organization and telling that story. In the process, she finds that owners and directors often become re-ignited by whatever motivated them to get involved in the first place. When youre working really hard, its easy to lose sight of the forest for the trees, she says. Part of what I do is help people remember what inspires them, because that in turn makes a great story and inspires their base of support, whether its clients or donors in the case of non-profits.

To learn more, visit www.classycopy.com or contact Heidi at heidi@classycopy.com.

Posted by Steve on February 21, 2015 at 12:06 am | Permalink

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